Velocity 2.0

Velocity 2.0

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Velocity 2.0: Paint, Pixels, a Profitability is the second book from retail automotive industry expert, entrepreneur and former dealer, Dale Pollak. The book picks up where Dale's Velocity: From the Front Line to the Bottom Line leaves off, revealing new ROI-based management metrics and processes dealers can use to operate more efficient and profitable used vehicle departments. The book flows from the recognition that today s used vehicle marketplace is more challenging and volatile than it s ever been a tough reality driven by the power of the Internet and a troubled economy. Velocity 2.0 offers a playbook of best practices and processes to help dealers become more successful.I figured Ia#39;d look for what might be a typical second car, and entered a broad query for a 2004-2009 four-door sedan, ... There were 25 pages of results, so I set a low to high price sort and looked closely at the vehicles on the first page. ... a one-word change (One Owner! to 1 OWNER!) ... is how a Nissan store differentiated two a#39;06 Nissan Altimas a€œWe had a soundproof booth upstairs from the showroom.

Title:Velocity 2.0
Author:Dale Pollak
Publisher:New Year Publishing - 2010-01-01


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