Understanding Strategic Management

Understanding Strategic Management

4.11 - 1251 ratings - Source

This succinct textbook takes students through the key stages of strategic management: analysis, formulation, and implementation, with an emphasis on providing students with the essential tools of analysis.The factory, which opened for business earlier this year, is just one manifestation of Toyotaa#39;s broader push to pump up production to meet ... In the US, which delivers the bulk of Toyotaa#39;s revenues, a remodelled version of the best-selling Camry went on sale in March, while ... Carlos Ghosn, the head of Nissan, rescued the company from the brink of bankruptcy in 1999 by slashing jobs and shutting plants.

Title:Understanding Strategic Management
Author:Anthony Henry
Publisher:Oxford University Press, USA - 2008


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