qThis book provides a broad and comprehensive international coverage of subjects, issues, and current trends relating to all areas of online marketingq--Provided by publisher.According to this manual, innovation can be generally distinguished as product and process innovation. A product innovation is a product or service which has not been supplied to the market by the enterprise before. Similarly, a process ... Since this study is in a micro firma#39;s setting, we therefore, agree with Shanea#39;s definition on entrepreneurship which emphasises the togetherness of innovation anbsp;...
|Title||:||Transdisciplinary Marketing Concepts and Emergent Methods for Virtual Environments|
|Publisher||:||IGI Global - 2012-07-31|