This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.18.104.22.168 Skills companies were trying to improve Mexican companies participating in the survey listed language and customer service skills in their top three training priorities for all employee categories, while computer skills were listed as aanbsp;...
|Title||:||Tourism SMEs, Service Quality, and Destination Competitiveness|
|Author||:||E. Jones and C. Haven|
|Publisher||:||CABI - 2005|