qCIGREF is a network of 120 large companies. Its mission is aTo promote Digital Culture as a source of innovation and performance.a On its 40th anniversary, CIGREF presented the ambitions of its 2015 strategic plan concerning Digital Business. aab This book presents the New Path to Digital Business. It offers our leaders a first view on the company in the digital world, with an interpretative framework encouraging them to act and develop ambitious digital strategies. This is a unique opportunity for innovation and growth in an increasingly competitive global market. Above all itas a matter of re-energising the creation of value-added jobs for our businesses and our future generationsabaWe havecome along way from the midNineties, when BMW BMW was thefirst maker to introduce RDSTMC RDSTMC, the radio transmitted digital traffic data system that is now more or less a given forthe majority of drivers. Today, andeven anbsp;...
|Title||:||The New Path to Digital Business: Corporate Strategies and Cultures|
|Publisher||:||Armory New Media - 2014-06-03|