The Essential Guide to Mobile Business

The Essential Guide to Mobile Business

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This book aims to go beyond the current WAP hype and should stimulate entrepreneurs to get a clear view of the possibilities of mobile internet for their own business. A SWOT analysis, a lot of cases and an action plan should help entrepreneurs to make their plans work in practice.As an example, we give the instructions that XS4ALL gives to their Nokia 7110 users: When you have just switched on the phone, press menu Scroll to services, and press the scroll button Go to set up and then to connection functions Choose anbsp;...

Title:The Essential Guide to Mobile Business
Author:Ingrid Vos, Pieter de Klein
Publisher:Prentice Hall Ptr - 2002


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