Well I like the BMW Mini, especially that S: Right. ... D: You need to differentiate your product. the petrol engine you have more fuel S: At least once a week. ... Ita#39;s not a new marketing concept; it was ^r S: Yes, no problem. used in the 1940s.
|Author||:||Karen Richardson, John Allison|
|Publisher||:||Hueber Verlag - 2008|