The Ambivalent Consumer

The Ambivalent Consumer

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A comparative examination of the ambivalence provoked, especially in East and Southeast Asia, by the global spread of qAmericanq consumer culture.than allowing customers to accumulate balances and make low minimum monthly payments.29 Given the easy access to cards, however, many cardholders found that they could emulate a aquot;revolvingaquot; card by using one card to pay off anotheranbsp;...

Title:The Ambivalent Consumer
Author:Sheldon M. Garon, Patricia L. Maclachlan
Publisher:Cornell University Press - 2006


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