This revised version of the book has the latest and current discussion in the discipline of strategic management in a student friendly manner. The below features make this book a distinguished text. With many features, this edition continues the tradition of being a text ideal for self- study and comprehensively meets the requirements of graduate and post-graduate students of management and allied disciplines.Exhibit 8.1 Competitive advantage of Maruti Udyog Ltd Maruti Udyog Ltd (MUL) is Indias largest car maker with more than ... The customer benefits expected are of fuel efficiency, low maintenance costs and easy availability of genuine parts.
|Title||:||STRATEGIC MGMT & BUS POLICY 3E|
|Publisher||:||Tata McGraw-Hill Education -|