Rowdy Entrepreneurs and Insecure Dinosaurs is about invention and innovation in the context of postmodern society and information economy. It applies qpopular cultureq theory to such companies as Virgin, Microsoft, and Apple, to analyse their innovation strategies. This is the first book of its kind that mingles popular culture theory with innovation theory and entrepreneurship. It is written, true to the spirit of popular culture, in a lively style with abundant popular cultural references, and textual and visual puns.This helped Toyota to have total control over its knowledge creation and management processes and culture. ... In otherwords, the unity of mentaland manual labor embedded inBa gave way to separation of thetwo, specifically, research and ... creation and management systems in its plants abroad to tap into local customer, competitor and supplier knowledge. However, concerns voiced regarding the safety and quality of the new vehicles by the customers and local management wereanbsp;...
|Title||:||Rowdy Entrepreneurs and Insecure Dinosaurs|
|Publisher||:||John Hunt Publishing - 2013-04-26|