Retailing Triumphs and Blunders

Retailing Triumphs and Blunders

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In today's world of galloping change, adjustment and anticipation have become ever more vital for retail operations. Many retailers have successfully anticipated change, while others have simply become relics of retailing history. Facing intense environmental competition, different types of retail institutions, whether a mass merchandiser or a hotel, find themselves confronting different types of challenges. The stories of a spectrum of retailers highlight the variables necessary for duplicating success and avoiding failure. This timely work provides a starting point for understanding the complexities and interrelationships in retail management.Today, Nordstrom has innovated with its service policies and commission plan, and J. C. Penney has advertised its private-label store ... success of Dillarda#39;s, Dillarda#39;s state-of-the-art information system has helped achieve some of the highest sales volume and profits in the department store sector. ... Today, Nordstrom has motivated its employees to provide exceptional customer service. ... Rather than a single reason for department store failures, there have been a number of reasons.

Title:Retailing Triumphs and Blunders
Author:Ronald D. Michman, Alan James Greco
Publisher:Greenwood Publishing Group - 1995-01-01


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