Reputation Matters

Reputation Matters

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Reputation matters more than ever in our connected global economy. Intangible but invaluable, a good reputation has the capacity to enhance business and competitive advantage. Conversely, reputation damage can negatively impact earnings, profitability, market share and recruitment and retention. Reputation risk management is, therefore, a concern that every business needs to prioritise. Written by Tracey Walker, partner of national law firm Simpson Grierson, this book is a practical guide for New Zealand lawyers in private practice, corporate counsel, communications managers and public relations practitioners. It explains legal issues relating to reputation management and protection, covers key aspects of the law and corporate communication, and provides tips on how to avoid communication pitfalls to minimise legal risk.A Practical Legal Guide to Managing Reputation Risk Tracey Walker ... The juxtaposition of the items and the use of the word a€œanda€ linking the items created the misleading impression that the heater ... 25 Free-to-Air Television Code made this change in the July 2009 revised edition, and the Radio Code in the July 2008 anbsp;...

Title:Reputation Matters
Author:Tracey Walker
Publisher:CCH New Zealand Limited - 2013-07-01


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