Prime Time Soap Operas on Indian Television

Prime Time Soap Operas on Indian Television

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This book focuses on a€˜urban family soapsa€™ on television and analyses them as an important resource for anthropological insights into contemporary social issues and practices. It studies the a€˜populara€™ and a€˜everydaya€™ while also concentrating on the middle class.62 All kinds of programs a€” ranging from news, reality shows, direct telecast of sports events, especially cricket, serials, sitcoms, and soaps a€” now jostle for ... Today, we see our present as equally glorious.a€64 Bijapurkar pointed out that a€œ earlier, it was cool to say a#39;I dona#39;t see Hindi films or television. ... Even politics and the stock market, which were never aention grabbers earlier, are now cool and sexy.

Title:Prime Time Soap Operas on Indian Television
Author:Shoma Munshi
Publisher:Routledge - 2012-07-26


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