One of the factors that has helped make the retail chain concept so successful globally is that customers are ensured a similar level of service, access to similar products, and a standardized level of quality, regardless of which of the retail chain sales points they visit. Customization provides an opportunity to make this concept even more successful.As such, as an example, the findings will dictate that one Best Buy electronics store should place Apple iPads ... So, for example, when a customer comes to the counter with a pair of Baby Nike Air Jordans, the representative can offer a 20%anbsp;...
|Title||:||One Size Does Not Fit All – Customizing Retail Chain Sales Points|
|Author||:||Forte Consultancy Group|
|Publisher||:||Forte Consultancy -|