This book provides all the tools you need to implement a membership program that will meet not only the needs on your nonprofit organization, but also the organization's membership and the surrounding community.... with the conversation, the caller puts the prospect in the position of inviting the caller into his or her home instead of putting the caller ... Almost no one will refuse the callera#39;s request without good reason. ... An example of a mini- survey question is aquot;What is your favorite membership benefit?aquot; You can also design questions around the promotion of your organization. For example, you might ask the following series of questions: aquot;Did you see the news story about the new cheetah cubs?
|Author||:||Patricia Rich, Dana Hines|
|Publisher||:||Jones & Bartlett Learning - 2002|