Market Dominance

Market Dominance

4.11 - 1251 ratings - Source

Economic theorizing suggests that firms can acquire and maintain market dominance in a number of ways. Some economists argue that firms attain dominance only by being relatively more efficient than their rivals and retain leadership only by staying more efficient than their rivals. Others argue that efficiency is not the only source of dominance and that leaders can retain ascendancy even if they are inefficient. This book attempts to sort out the relevant points by exploring market dominance as it has been experienced by firms in ten different industries. The results suggest that both schools make valid points. While firms generally used efficient strategies to reach preeminence, some chose predatory policies to gain market share. While all used assorted efficient strategies to maintain their dominance, many remained dominant long after their efficiencies had evaporated.It has withdrawn from a number of ventures that have not been successful, including several in the multimedia market, such as those with GO ... ATaamp;T has also written off its investment in an online services company called Interchange, which it acquired from Ziff-Davis ... INFORMATION HIGHWAY COMPETITORS The years 1994 and 1995 witnessed accelerated developments in information technologyanbsp;...

Title:Market Dominance
Author:David Ira Rosenbaum
Publisher:Greenwood Publishing Group - 1998-01-01


You Must CONTINUE and create a free account to access unlimited downloads & streaming