Managing Quality in The 21st Century

Managing Quality in The 21st Century

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... the requirements but where there is a need to get inside his/her head to understand in more detail how they view the product or service. ... features, are a competitive advantage; they are game-changers, such as the first smart phone, or the first electric window on a car. ... Finally, cost is important in assessing value; importantly, this does not just mean purchase price, customers are often sophisticatedanbsp;...

Title:Managing Quality in The 21st Century
Author:Graeme Knowles
Publisher:Bookboon -


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