Managing Customer Value

Managing Customer Value

4.11 - 1251 ratings - Source

Providing the right combination of product quality, customer service and price is good business. Unless a business does something that creates value for their customer, then the chances of business success are nil.Most of the service enhancements involve more cost cutting. Enhancements not only saves the customer time and money, they save FedEx and UPS money by cutting telephone traffic, the cost of package pickups and speeding up sorting.

Title:Managing Customer Value
Author:Bill Dodds
Publisher:University Press of America - 2003


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