Management Megatrends

Management Megatrends

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Papers presented at the International Conference on qManagement of Emerging Paradigm Conflicts in a Globalizing Worldq, held at Bangalore in 2010.The Modem Indian Customer and Service Quality a€” A Retail Perspective Neena Prasad* ABSTRACT India is a unique Market. ... of entry barriers, blurring product lines, cut throat competition and search for profits have called more attention towards customer satisfaction and service quality. ... A questionnaire was developed based on the service quality dimensions which the customers tend to perceive.

Title:Management Megatrends
Author:Kalyani Rangarajan, Murali Murti
Publisher:Allied Publishers - 2010


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