Lotus 1-2-3 for marketing and sales

Lotus 1-2-3 for marketing and sales

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Shows Business Professionals How to Use 1-2-3 to Help Solve a Variety of Problems. Includes Over 30 Spreadsheets Covering Forecasting, Estimating Market Potential, Pricing, Promotion, a RetailingDemographic variations alone are often sufficient as a basis for market and sales planning. For some ... This section presents demographic data suitable for estimating marketing potential and constructing buying power indices. Data isanbsp;...

Title:Lotus 1-2-3 for marketing and sales
Author:Michael V. Laric, Ronald Stiff
Publisher:Prentice Hall - 1984-01-01


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