From a leading business scholar comes this analysis of strategies and practices for sparking innovation within several of the worldas major companies. Willard Zangwillas study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and moreain order to influence and promote the innovative process.Panasonic introduced a bicycle that was custom-designed for its owner.6 Having a bike custom-fitted to onea#39;s own body dimensions is a vital advantage, particularly for professionals or amateur racers. A bike shop has a special mockup of aanbsp;...
|Title||:||Light Strategies For Innovation|
|Author||:||William I Zangwill|
|Publisher||:||Simon and Schuster - 2010-06-15|