Introducing Metaphor

Introducing Metaphor

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Adopting a multi-disciplinary approach, the book provides a thorough grounding in metaphor and word meaning, theories on the processing and understanding of metaphorical language, and metaphor in other languages and translation. Rosamund Moon and Murray Knowles, draw on a wide selection of material to explore metaphor in relation to text, discourse and society. Linguistic metaphor and literary metaphor are examined across a range of contexts, such as politics, sport and advertising, whilst literary metaphor is demonstrated through authentic extracts from fiction and poetry. A final section covering non-verbal metaphor looks at metaphor in art, cinema and music.The cards being held were credit cards and on the centre of the table were some gambling chips. ... First, from the Lloyds/TSB Platinum Account Pack, exemplifying the concept MONEY IS A PRODUCT: Best rates of interest offered by Lloyds/TSB on this type of ... overdraft facilities, while the second is referring to a discussion about an application for a METAPHOR, IDEOLOGY, AND SOCIAL CONTEXT 113.

Title:Introducing Metaphor
Author:Murray Knowles, Rosamund Moon
Publisher:Psychology Press - 2006-01


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