In the ever-growing world of technology, it is becoming more important to understand the developments of new electronic services and mobile applications. Innovative Mobile Platform Developments for Electronic Services Design and Delivery is a comprehensive look at all aspects of production management, delivery and consumption of e-services, self services, and mobile communication including business-to-business, business-to-consumer, government-to-business, government-to-consumer, and consumer-to-consumer e-services. This volume is perfect for the interest of professionals, academic educators, researchers, and industry consultants by providing the latest interdisciplinary research as a new platform for learning and research dissemination.Specifically, the anytime and anywhere access is dependent on technological and social conditions of the use environment; not all places ... where it has been found to be an important determinant for consumer choice behaviour (Belk, 1975 and Gehrt and Yan, 2004). ... many chances for innovation by banks, with the mobile credit card as the latest banking tool being used by Malaysian mobile users.
|Title||:||Innovative Mobile Platform Developments for Electronic Services Design and Delivery|
|Publisher||:||IGI Global - 2012-05-31|