India Inside

India Inside

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From President Obama to Prime Minister Singh, Leaders worldwide now cite innovation us crucial to the future prospects of their respective nations and to global commerce in general. In India Inside, authors and respected London Business School professors Nirmalya Kumar and Phanish Puranam claim that the long-held monopoly on innovation by Western corporations is over---and that nations, policy makers, and organizations need to look East to a hidden movement that is changing how innovation happens. In India Inside, Kumar and Puranam deliver a wake-up call to thinkers and companies in the developed world, as well as to policy makers in IndiaFor example, preparing to move credit card application approval offshore requires the team to comprehend the steps associated with evaluating an application (which can typically be done offshore) and how these steps interact with otheranbsp;...

Title:India Inside
Author:Nirmalya Kumar, Phanish Puranam
Publisher:Harvard Business Press - 2012


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