Impact of P2P and Free Distribution on Book Sales

Impact of P2P and Free Distribution on Book Sales

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Book publishers have long used free content as part of their marketing and selling efforts, with the vast majority of free content distributed in printed form. Digital distribution of free material, either intentional or via unauthorized availability through peer-to-peer sites and other Web outlets, offers a fast and expansive connection to consumers, but content can also be copied and disseminated without publishers' control. Some publishers are torn between the efficiencies digital distribution provides and concerns over piracy and print-sale cannibalization. This research report is part of an ongoing effort by O'Reilly Media Inc. and Random House to test assumptions about free distribution, P2P availability and their potential impact on book sales.Limewire is the only P2P software client not to have been shut down by lawsuits. ... taken to court over copyright issues, Limewire implemented filters to curb illegal downloading of copyrighted material. ... the FastTrack P2P network does not allow users to search across different network clients (that is, Kazaa users cannotanbsp;...

Title:Impact of P2P and Free Distribution on Book Sales
Author:Brian O'Leary
Publisher:"O'Reilly Media, Inc." - 2009-05-08


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