Great American brands

Great American brands

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Describes the history of more than thirty famous American products and examines the marketing approaches each company used... specializing in the application of electric power to the difficult, manual tasks, aquot;in the places where food is purchased, prepared or served. ... By 1914, her company had developed a dishwasher for the home; but the home market would not be a profitable one for her invention until thirty-five years later. ... In its KitchenAid dishwasher, Hobart brought the same kind of heavy-duty dependability to the home.

Title:Great American brands
Author:David Powers Cleary
Publisher:Fairchild Books - 1981


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