From personalizing memorials and visitations to aftercare for the bereaved, this thoughtful manual helps owners and staff of funeral homes and cemeteries better understand their customers and the special needs in tending to the grieving and burial process. Explaining the evolution and prospects of today's qexperience economyq customer, this motivational resource offers practical guidance for exceeding expectations and provides suggestions for service issues particular to funeral homes, such as first impressions, telephone skills, competition, and arrangements. With the more than 70 issues addressed, funeral professionals will be able to meet and exceed the sensitive necessities of families in pain.If they need to spend four or five hours with the family up-front, they do that. Then they use all that information to help the family create a very personalized funeral experience. Wilson aamp; Kratzera#39;s funeral directors also facilitate the services foranbsp;...
|Title||:||Funeral Home Customer Service A–Z|
|Author||:||Alan D. Wolfelt|
|Publisher||:||Companion Press - 2005-04-01|