Foresight and Innovation

Foresight and Innovation

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Foresight and Innovation: How are Companies Coping with the Future? is a concise guide for readers that are interested in their personal or their organization's future. Written by Finnish futurist Elina Hiltunen, the book introduces various ideas in relation to how organizations could be better prepared for the future. It tackles the idea that you should be humble when facing the future, but not subservient. In practice, this means that we should anticipate various futures (or scenarios) and be prepared for them, at least mentally. On the other hand we - as individuals and organizations - are in a key position to ensure a better future for us all. This is achieved by innovating and communicating the future. The book consists of numerous examples of how various organizations are coping with the future and gives the reader practical tools as to how to work with the future.This a€œstreet museuma€ makes it possible to look at a work of art that has a picture of Big Ben on your mobile when you are visiting Big Ben in reality. Another microtrend is related to the Continental company, who has developed a device to be attached to a car, making it possible to monitor the cara#39;s ... When necessary, it is possible to turn off the engine remotely. ... The presentation is based on the use of multimedia, and it is more of a show than a traditional PowerPoint presentation.

Title:Foresight and Innovation
Author:Elina Hiltunen
Publisher:Palgrave Macmillan - 2013-11-29


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