Exceptional Customer Service

Exceptional Customer Service

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When the going's tough, companies that survive will be those that build the greatest loyaltya€”by exceeding expectations. Yet, too often, companies ignore their customers' needs and wants. Today, industries like airlines, retail businesses, and restaurants are feeling consumer pushback. With new, updated examples from more than fifty companiesa€”from Chik-Fil-A restaurants to the Ritz-Carlton hotel chain to online retailer Zappos.coma€”this book shows managers how to go from so-so service to amazing service. In today's market, customer service is a key competitive advantage. This book shows you how to expand your customer base when the industry is shrinking, use new media to reach consumers, and make a lasting, great impression on customers. When businesses are fighting to survive, creating a great experience for customers isnit just importanta€”it's essential.Exceed Customer Expectations to Build Loyalty aamp; Boost Profits Lisa Ford, David McNair. and spaces. I drove ... Consider that this is a a€œprofessionalsa€ building, meaning it houses ... How easy are you finding it to do business with them? Do youanbsp;...

Title:Exceptional Customer Service
Author:Lisa Ford, David McNair
Publisher:Adams Media - 2009-08-18


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