Essentials of Management

Essentials of Management

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Focus on the fundamental principles and practices of effective management today with DuBrina€™s comprehensive, yet concise, ESSENTIALS OF MANAGEMENT, 9E. This brief but thorough new edition functions both as a solid introduction for new students or an in-depth review of core concepts and the latest research and applications for working professionals. Written from the first edition as an essentials text, this book is not a condensation of a larger text, but provides concise, complete coverage that clearly translates the latest research, theories, and management experiences into actual practice. The authora€™s proven functional approach introduces the role of a manager and todaya€™s managerial environment before exploring critical topics in planning, organizing, leading, and control. This edition addresses emerging issues, such as sustainability and environmental concerns, management in difficult times, employee morale, diverse workforces, and teamwork. New coverage of ethics, personal productivity, the latest information technology, and decision making are also included. Compelling, memorable examples show how leaders effectively apply principles of management in a wide variety of business settings. New action features, new online skill builders, new cases and video cases work with proven exercises and self-assessment quizzes to help readers develop the managerial, interpersonal, and technical skills necessary for outstanding career success. Help your students acquire the knowledge and skills to manage, lead, and successfully compete in todaya€™s rapidly changing business environment with DuBrina€™s ESSENTIALS OF MANAGEMENT, 9E. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.Problem. Ambitious. Volkswagen. Although Volkswagen had weak performance in the United States market for many years, the ... In 2010, VW introduced a compact sedan priced to compete with cars such as the $16, 000 Toyota Corolla.

Title:Essentials of Management
Author:Andrew DuBrin
Publisher:Cengage Learning - 2011-01-03


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