The entertainment industry is one of the largest sectors of the U.S. economy and is in fact becoming one of the most prominent globally as well, in movies, music, television programming, advertising, broadcasting, cable, casino gambling and wagering, publishing performing arts, sports, theme parks, toys and games. The eighth edition of Entertainment Industry Economics differs from its predecessors by inclusion of a new section on the legal aspects and limitations common to all such 'experience' industries, reference to the emerging field of the psychology of entertainment, partial restructuring and expansion of the music chapter, enhancement of the section on advertising, and broadening of the coverage in the gaming and wagering chapter. The result is a comprehensive, up-to-date reference guide on the economics, financing, production and marketing of entertainment in the United States and overseas, that will interest investors, business executives, accountants, lawyers and arts administrators.... 107n theoretical foundation of, 144a146, 171a172n 3D format upgrade, 60a 61n ticket price, average, 555t time spent by ... 101a102 Movie industry financials aggregate settlements, 159a160n bank loans, 120a121, 152n, 155a156n capital as ... Movie industry marketing advertising spot sales, 131, 160n aggregate booking contracts, 128 bidding, 132 bid letters, ... 88t, 129f, 133f, 135 clearances, 130, 160n concession profits, 130a131, 200t contracts, conventional, 124f, 128a 130, anbsp;...
|Title||:||Entertainment Industry Economics|
|Author||:||Harold L. Vogel|
|Publisher||:||Cambridge University Press - 2010-12-20|