Designing Web Navigation

Designing Web Navigation

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Thoroughly rewritten for today's web environment, this bestselling book offers a fresh look at a fundamental topic of web site development: navigation design. Amid all the changes to the Web in the past decade, and all the hype about Web 2.0 and various qrichq interactive technologies, the basic problems of creating a good web navigation system remain. Designing Web Navigation demonstrates that good navigation is not about technology-it's about the ways people find information, and how you guide them. Ideal for beginning to intermediate web designers, managers, other non-designers, and web development pros looking for another perspective, Designing Web Navigation offers basic design principles, development techniques and practical advice, with real-world examples and essential concepts seamlessly folded in. How does your web site serve your business objectives? How does it meet a user's needs? You'll learn that navigation design touches most other aspects of web site development. This book: Provides the foundations of web navigation and offers a framework for navigation design Paints a broad picture of web navigation and basic human information behavior Demonstrates how navigation reflects brand and affects site credibility Helps you understand the problem you're trying to solve before you set out to design Thoroughly reviews the mechanisms and different types of navigation Explores qinformation scentq and qinformation shapeq Explains qpersuasiveq architecture and other design concepts Covers special contexts, such as navigation design for web applications Includes an entire chapter on tagging While Designing Web Navigation focuses on creating navigation systems for large, information-rich sites serving a business purpose, the principles and techniques in the book also apply to small sites. Well researched and cited, this book serves as an excellent reference on the topic, as well as a superb teaching guide. Each chapter ends with suggested reading and a set of questions that offer exercises for experiencing the concepts in action.The country web sites each country where the manufacturer sells cars has its own site in the local language. here, visitors can ... are the storefront for making transitions such as contacting a dealer, setting up an appointment for a test drive, or scheduling maintenance. ... ownera#39;s portal (Comparison) (Country) (login) Dealer contact Schedule Schedule Financing information New cars Used cars ownera#39;sanbsp;...

Title:Designing Web Navigation
Author:James Kalbach
Publisher:"O'Reilly Media, Inc." - 2007-08-28


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