This book provides an insider's view of how today's blockbuster companies arrived at the top and explains how your business can do the sameain good economies or bad. ac Identifies eight common characteristics of breakthrough enterprises ac Contains exclusive interviews that reveal how certain companies blew away their competition ac Includes case studiesaincluding Starbucks, Dell, American Idol, and Googleathat appeal to any reader ac Provides an index listing companies and executives featured in the textFor example, whata#39;s to stop the Kindle from reviving Charles Dickens-style serialization, the telling of stories in installments? ... recommendations on other books they might like and even maintain their own onsite wish list of future purchases.
|Title||:||Built for Change: Essential Traits of Transformative Companies|
|Publisher||:||ABC-CLIO - 2010-10-22|