Use Social Media to Build a Great Personal Brandaand a Great Career! Need to demonstrate more value to customers or employers? Want a new job or career? Use social media to build the powerful personal brand that gets you what you want! In Branding Yourself, two leading social media consultants show how to use todayas social media platforms to attract new business and job opportunities youall never find any other way. Erik Deckers and Kyle Lacy show you how to supercharge all your business and personal relationshipsabdemonstrate that you are the best solution to employersa or partnersa toughest problemsabbecome a recognized thought leaderaband translate your online network into great jobs, great projects, and a great career! Discover how to: ac Build an authentic storyline and online identity that gets you the right opportunities ac Choose the best social media tools for your personal goals ac Blog your story boldly and effectively ac Promote your events, accomplishments, victoriesaband even defeats and lessons learned ac Integrate online and offline networking to get more from both ac Reach people with hiring authority and budgets on LinkedIn ac Use Twitter to share the ideas and passions that make you uniquely valuable ac Launch an online branding program that really gets noticed ac Avoid akillera social networking mistakes ac Leverage your online aexperta status to become a published author or public speaker ac Measure the success of your social media branding ac Get new projects or jobs through your online friends and followersIn Branding Yourself, two leading social media consultants show how to use todayas social media platforms to attract new business and job opportunities youall never find any other way.
|Author||:||Erik Deckers, Kyle Lacy|
|Publisher||:||Pearson Education - 2010-12-17|