Best Practice Cases in Branding

Best Practice Cases in Branding

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The nano, which replaced the mini, held 1 , 2 or 4GB of music depending on the model and was priced between $149 and $249. ... Only a month later, Apple unveiled the fifth generation iPod, the main feature of which was the ability to play anbsp;...

Title:Best Practice Cases in Branding
Author:Kevin Lane Keller
Publisher:Prentice Hall - 2008


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