Back to Business Basics

Back to Business Basics

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This book is written to give the reader an overview of business management from strategic analysis and planning to day-to-day management. It draws on my decades of experience as an executive and non-executive director across a range of industries. It takes the disciplined approach of larger businesses and develops some useful toolkits for small to medium businesses. It also draws on decades of providing small business support and being a business angel. This book is not meant to stifle the great innovation and free thinking that exists in small, growing companies. It is meant to complement those initiatives with some useful tools that give them a much greater chance of being successful. Many entrepreneurs and small businesses fail not because of a poor idea, but because of poor analysis and execution. Too many companies and their managers have either forgotten or never knew about the quality basics of running a business. This book will explain the key elements of business performance management. It is intended to provide a framework to understand where these elements fit along with enough detail to give a good understanding of a range of toolkits. The reader can use the chapters of this book as a checklist to see whether their business is addressing all the basic areas of business performance management. All the techniques mentioned here can be applied to any business. The level of detail applicable to your business will depend on its size and complexity, but the underlying principles are valid for even very small businesses. I have tried to give examples in each of the chapters. Where possible, I have tried to give a range of examples to ensure some diversity. please see the youtube link below:- Analysis Table (Manufacturing Company example) SWOT Analysis Table (Management Services example) Competitor Analysis ... Strengths Weaknesses Vertical integration Integrated product offer Wide range of products Wide geographic spread Established ... Threats Improved planning systems Customer service excellence Lower working capital Cost rationalisation New business in serviceanbsp;...

Title:Back to Business Basics
Author:Dr Eileen Doyle
Publisher:Xlibris Corporation - 2010-09-07


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