The pressures and demands of professionalism and commercialization have transformed Britain's sports. At the end of the 20th century sports have been packaged and marketed as mass entertainment for a national or even international audience. This volume explores different facets of this phenomenon.These influences were felt in many sports, and fed into the development of more professional management cultures, agreateremphasis ontraining and coaching, andan ... The issue of the amateur definition was raised very early on in our period, when the IAAF a whichsharedsome key ... arefusal togive such compensation meantthat a governing body was a#39;effectively excluding manual workers fromtheanbsp;...
|Title||:||Amateurs and Professionals in Post-War British Sport|
|Author||:||Dilwyn Porter, Adrian Smith|
|Publisher||:||Routledge - 2014-04-08|