Winner of the 2012 CASE John Grenzebach Award for Outstanding Research in Philanthropy for Educational Advancement A Guide to Fundraising at Historically Black Colleges and Universities is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector leaders, this book gives practitioners a comprehensive approach for moving away from out-of-date approaches to improve their institutions. This practical guide includes: An All Campus ApproachaDiscussion goes beyond alumni fundraising strategies to address the blended role that faculty, administrators, and advancement professionals can play to achieve fundraising success. Practical RecommendationsaEnd-of-chapter suggestions for quick reference, as well as recommendations integrated throughout. Best Practices and ExamplesaData-based content to strengthen fundraisersa understanding of institutional advancement and alleviate uncertainties. Examples of Innovative ApproachesaAn entire chapter outlining successful innovative fundraising and engagement programs at various institutions. Extensive AppendicesaUseful resources related to grant procurement, endowments, alumni giving, enrollment and retention, financial aid, and other helpful HBCU information. Both newcomers and seasoned professionals in the HBCU fundraising arena will benefit from the compelling recommendations offered in A Guide to Fundraising at Historically Black Colleges and Universities.An All Campus Approach Marybeth Gasman, Nelson Bowman III. decided to do it myself. The good news is we had an ... Cole is an anthropologist who earned her Ph.D. at Northwestern University. She did her undergraduate work at Fiskanbsp;...
|Title||:||A Guide to Fundraising at Historically Black Colleges and Universities|
|Author||:||Marybeth Gasman, Nelson Bowman III|
|Publisher||:||Routledge - 2012-05-23|